Me vs. The Kite brand

Logo, album artwork, & marketing, 2016

Me vs. the Kite is a Seattle based indie shoe-gazer rock band who released their first EP, Daydream Serenade, in 2016.

I created cover art, a folded CD cover/booklet, branding, social ads, stickers, and posters for Me vs. the Kite’s album, Daydream Serenade.

This shoe-gazer rock band likes to go heavy on the fuzz pedal, so I illustrated a dreamy Seattle-meets-Jimi-Hendrix aesthetic with a muted color palette to convey the darker mood of the album. I paired it with a simple logo with interpretive meanings that could stand out amongst the louder, more intricate brand artwork.